Vidhi Doshy
Vidhi Doshy is passionate about helping businesses grow using digital marketing, and knows from firsthand experience the difference that a great digital marketing strategy can make to a business bottom line.
 
Pay-per-click is an especially keen interest of Vidhi's, having been a finalist in Google Online Marketing Challenge (2016) and being placed 2nd in Asia Pacific and 7th globally for Google Adwords Success with a live client in the competition. Vidhi holds numerous certifications in digital ad platforms, and has been working on digital marketing campaigns for a wide variety of businesses since 2017.
 
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Qualifications & Awards:
  • Masters in Management (Marketing) - Melbourne Business School, University of Melbourne 2019.
  • Recipient of the Melbourne Global Scholar Awards, University of Melbourne 2018.
  • Bachelors in Business Administration Communication (BBA), Gold Medalist - Flame University India 2016.
  • Finalist in Google Online Marketing Challenge, placed 2nd in Asia Pacific and 7th globally for Google Adwords success with a live client for the competition 2016.
 
Certifications:
  • Certified by Google in Digital Sales, Google Ads Mobile, Adwords, Youtube Basics, Google Shopping Ads, Instagram, Instagram & Facebook Ads Manager and Google Analytics.
    Instagram Buying Objectives Certification  Google Ads Video certification  Google Shopping Ads certification  Google Ads Understanding Campaign Performance Certification  Google Ads Digital Sales Certification  Google Ads Videos for Brands Basics Certification  Google Ads Fundamentals  Google Analytics for Beginners Certification
  • Certified by SEMRush in Advertising Toolkit, and Competitive Analysis and Keyword Research Test.
    SEMRush Advertising Toolkit SEMRush Competitive Analysis and Keyword Research
 

Recent Work

  • Designed and implemented a client's Google Ads campaign in the health services sector, increasing conversions by almost 75%, improving click through rate by almost 28% and reducing cost per conversion by 45% (results as at May 2020).
  • Delivering significantly improved ranks in Google searches on relevant search terms, for a wide range of Contactpoint clients.