Newsletter Vol. 1, 2006

We've been very busy at Contact Point developing a range of solutions for our clients, as well as building a new product to help you manage your electronic marketing campaigns. More details coming soon.

I hope this newsletter gives you some ideas or inspiration. I look forward to your feedback.

Best wishes, Heather Maloney
Contact Point IT Services

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On The Road - Information at Your Fingertips

Contact Point recently provided a commercial property agent with an application to allow a salesperson to use their smart phone (mobile phone combined with PDA) to search for the details of a property, and then contact the owner of this property by placing a call. This will provide tremendous efficiency gains for sales staff. The application was built rapidly for minimal cost.

For the full story, view: Mobile Computing Case 1

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Cost Effective Start Up Online Payment

For a new business trying out online sales, setting up online credit card payment facilities can be difficult and costly. We have found that providing PayPal integration can be a very useful start up alternative. PayPal is quick to implement, incurs minimal fees, and has widespread usage by end consumers.

For more details on this topic, view: Payment Processing Case 1

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"Build It and They Will Come?" by Heather Maloney

This article describes the well-rounded approach to website marketing needed to ensure the success of your internet business. The article addresses two myths that continue to float around the coffee machine: 1) just having an internet site means that you automatically receive customers from around the world, and 2) if you are at the top of the search engines, you will suddenly have a flood of visitors.

For the full article, view: Build it and they will come?

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Tip #1 - Make a good impression by ensuring that every piece of written material that leaves your business is well presented, spelled correctly, grammatically correct, and laid out consistently. There's nothing like sloppy writing to turn away potential clients. Engage a proofreader to check over your work, as it is very easy to miss mistakes when you are the author of a piece of work, or when you are in a hurry. Contact Point Proofreading

Contact Point - Helping businesses to reach their potential through Information Technology